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“Identifying competitive advantages for our law firm is transforming ‘blah, blah, blah’ into impressive!” - Gayla Houser, CEO of Miller Canfield (Law Firm) "This was an eye opening exercise unlike anything I have ever seen. I would recommend you to any organization that is looking to get the best bang for their buck with regard to advertising and let them know what you will take them through a mental process which they will be able to use more than once for the future growth of their company." -John Johnson, CEO (Holy Cross Hospital) "I wanted to thank you for your leadership role in working with our management team to evaluate JTECH's position in the marketplace and define our competitive differentiators. Your clarity, facilitating skills and business acumen allowed you to lead us to the answers. Without your assistance we wouldn't have identified a concise statement that is extremely powerful and unequivocally drives home the fact that we are the dominant player in our market." -Jeff Graham, CEO of JTECH (Manufacturer of restaurant pagers) " No one could have possibly benefited more from having you and your staff work with RCC on how to determine and promote their competitive edge. You helped us define something we always had but didn't realize the value of. Our sales force uses the competitive edge in every conversation they have with all potential clients. Thanks to you we took our company sales from 36 million to 68 million last year!" -Beverly Raphael, CEO of RCC Associates (Construction) |