Books

Relevant Selling

Relevant Selling 

by Jaynie L. Smith

Release Date - April 1, 2012

Relevant Selling shows you the importance of learning what is most relevant to your customers, your prospects and your different target markets, noting they almost always require tailored messaging to be relevant - yet, that rarely happens. You will learn how to obtain and use that valuable information. Each chapter is loaded with actual case studies and research that demonstrates how companies achieve remarkable results when they sell what is relevant. Many companies are leaving profits on the table each day simply because they lack the research described in this book. 

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Creating Competitive Advantage

by Jaynie L. Smith

Hailed as “One of the most influential books in the business world” by bookjive.com

A guide to help your company begin learning and understanding the power of identifying and communicating your Competitive Advantages in order to stay ahead of the competition. Get a glimpse of some real-world examples of how companies took Smart Advantage's concept of Competitive Advantage, and turned it into profit.    

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Creating Competitive Advantage

(Audio CD Version) by Jaynie L. Smith

Creating Competitive Advantage on Audio CD is available for purchase only at SmartAdvantage.com. 

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Disc Profiles

Smart Advantage is accredited in providing DISC Profile training to help your staff improve their teamwork and communication skills.

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