“We must be seen as the best deal in town.” Such powerful words, and the first step to an accelerated tumble straight to the bottom of the profit margin. These are the words of MetroPCS Chief Operating Officer, Thomas Keys, whose company competes strongly with price.
As we’ve emphasized time and again, engaging in a price war [...]
Posts Tagged ‘price war’
Competitive Advantage and Price Wars: How Well Might Metro PCS Compete Against AT&T if Prices Were Equal?
Monday, March 1st, 2010E*Trade Cuts Broker Prices, Loses Competitive Advantage & Engages in All-Out Price War
Tuesday, February 16th, 2010Price wars abound in online brokering as E*Trade Financial Corporation jumped into a broker commission price war last Monday.Â
Eliminating account activity fees and the $12.99 commission tier, E*Trade chose to help current and potential customers view E*Trade services as a more simple, valuable and transparent business through which to perform stock trading actions.
No longer is the focus [...]
