Blog » engaging in a price war Posts Tagged ‘engaging in a price war’
Tuesday, March 9th, 2010
Ongoing economic trends across every imaginable industry are making a noticeable lean towards price wars and cutting prices.  We often try to gauge whether or not one brand’s decision to engage in a price war will in turn lead its industry competitors to tumble down a slippery slope that is nearly impossible to recover from.
There [...]
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Tags: compete on price, competing retailer, Competitive Advantage, competitive differentiator, competitive rankings, consumers value perception, customers value most, cutting prices, engage in a price war, engaging in a price war, lower prices to compete, lowered prices to compete, lowers prices to compete
Posted in Avoiding Price Wars, coffee price wars | No Comments »
Monday, March 1st, 2010
“We must be seen as the best deal in town.” Such powerful words, and the first step to an accelerated tumble straight to the bottom of the profit margin. These are the words of MetroPCS Chief Operating Officer, Thomas Keys, whose company competes strongly with price.
As we’ve emphasized time and again, engaging in a price war [...]
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Tags: compete on price, Competitive Advantage, competitive differentiator, customers, cut prices, engaging in a price war, lower prices, price war, profit margin, stronger competitive advantage
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Tuesday, February 23rd, 2010
As highly-competitive manufacturers and retailers become lost in a sea of sameness in the eyes of consumers, it is up to the brand to catch the focus of consumers’ eyes and differentiate from competitors.
Following the introduction of the Apple iPad, Hewlett-Packard began discussing setting prices on its anticipated PC version of a tablet to directly compete in price [...]
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Tags: Apple iPad price war, apple ipad struck up a price war, competitive marketplace, creating competitive advantage, cut below the prices, engaging in a price war, higher profit margins, increased market share value, lowering prices to compete, price war on e-books, profit margin, setting prices, toyota's competitive advantage, uncover and tout its competitive advantage, value, value brought to customers
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Tuesday, February 16th, 2010
Price wars abound in online brokering as E*Trade Financial Corporation jumped into a broker commission price war last Monday.Â
Eliminating account activity fees and the $12.99 commission tier, E*Trade chose to help current and potential customers view E*Trade services as a more simple, valuable and transparent business through which to perform stock trading actions.
No longer is the focus [...]
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Tags: avoided price wars, Competitive Advantage, competitive position, engage in a price war, engaging in a price war, maintain competitive advantage, price war, price wars
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Wednesday, February 3rd, 2010
In effort to prevent price wars and maintain a competitive position, Macmillan publishing requested that Amazon.com stop selling digital and print versions of books from Macmillan publishing.
This action closely followed Apple’s introduction of the iPad and an announcement of the iBookstore –a marketplace through which iBook applications such as e-books for the new iPad may be purchased and downloaded.
After [...]
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Tags: Amazon, apple, Apple iPad, Competitive Advantage, competitive position, e-books, ebooks, engaging in a price war, engaging in price wars, macmillan, Macmillan publishing, maintain competitive advantage, prevent price wars, price wars
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Wednesday, December 23rd, 2009
In a competitive marketplace, it is never the time to play “chicken” with your customers on price. Doing so leads to leap frogging your competition straight to the bottom of the profit margin ladder. Price is and will always be an issue for some customers, but not as many as you may think.
Smart Advantage, a [...]
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Tags: bottom of profit margin, competing and selling, Competitive Advantage, competitive advantage consulting, competitive advantage consulting experts, competitive consultant, competitive marketplace, creating competitive advantage, customers value most, cut prices, engaging in a price war, higher profit margins, improved sales close ratios, increased market share value, lower prices to compete, not engaging in price wars, price war, profit margin, provide consulting or training, Smart Advantage, uncover and tout competitive advantage
Posted in Business Consulting, Competitive Advantage | No Comments »
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