Posts Tagged ‘engage in a price war’

Coffee Price Wars: Competitive Advantage of Starbucks, McDonalds and Dunkin’ Donuts Face an Intriguing Shift

Tuesday, March 9th, 2010

Ongoing economic trends across every imaginable industry are making a noticeable lean towards price wars and cutting prices.  We often try to gauge whether or not one brand’s decision to engage in a price war will in turn lead its industry competitors to tumble down a slippery slope that is nearly impossible to recover from.
There [...]

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E*Trade Cuts Broker Prices, Loses Competitive Advantage & Engages in All-Out Price War

Tuesday, February 16th, 2010

Price wars abound in online brokering as E*Trade Financial Corporation jumped into a broker commission price war last Monday. 
Eliminating account activity fees and the $12.99 commission tier, E*Trade chose to help current and potential customers view E*Trade services as a more simple, valuable and transparent business through which to perform stock trading actions.
No longer is the focus [...]

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