Audio

Money Talk WABC     52:02
Audio discussion - What exactly is competitive advantage? It’s why customers choose you over your competition.

Ed Furbee Show WIOJ     9:54
Business consultant and author Jaynie Smith discusses the importance of differentiating your company from the competition, avoid commodity status and price wars.

Bloomberg Radio     17:45
Staying ahead in a competitive business environment. 3 Key questions to ask yourself to help uncover your competitive advantages.

NPR, Topical Currents     25:51
Business consultant Jaynie Smith cites examples of companies who used the Competitive Advantage Workshop to keep competitors at bay.

Written Voices     14:28
Business consultant Jaynie Smith advises how to be the shark in a competitive ocean. Know your competitive advantages!

Business for Breakfast, Colorado     7:04
Business consultant and author Jaynie Smith asks “Why should I do business with you and not your competitor?” Arm your sales people with competitive advantages.

Brent Clayton Show, Texas KXYZ     8:39
The biggest flaw in business is the failure to reap your competitive advantages. Business consultant Jaynie Smith discusses the process of creating competitive advantages.

Wealth Talk America     27:28
Business consultant Jaynie Smith discusses the importance of touting your competitive advantages in a down-turned economy.

WLRN  56:00

Topical Currents interviews Jaynie Smith, business consultant, keynote business speaker and author of the best selling business book, Creating Competitive Advantage on her views and outlook for South Florida business and its workforce. How bad will it get?